kg.KRISH GANDHI
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Velora.

In development

Where creative work meets the right opportunity.

FOCUS

Apps & platforms

CONTEXT

App development

STATUS

In development

01 / THE QUESTION

How can creators and brands move from finding each other to working together?

A strong partnership starts with a good fit. Velora brings the creator and brand experience together, with a focus on making opportunities easier to discover and collaborations easier to organize.

WHO IT IS FOR

Creators exploring brand partnerships and brands looking for creative collaborators.

My involvement

I am currently working on Velora, a platform that brings creators and brands together for partnerships. My development focus includes connecting discovery, applications, conversations, and the work involved in a collaboration.

The project gives me an opportunity to explore how different parts of a marketplace fit together, from a creator’s profile to a shared deal workspace.

02 / EXPLORE THE IDEA

A closer look.

Select a view to explore the concept.
These illustrations explain the direction of the project.

INTERACTIVE CONCEPT / PRODUCT DIRECTION
velora / workspace concept
CREATIVE PARTNERSHIPS

Find your next partnership.

1Discover a campaign↗
2Explore the brief↗
3Start a conversation↗
CREATOR + BRANDDiscover the fit.

Bring campaign opportunities and creator discovery into one place.

Illustrative concept · Not a live product interface

03 / PRODUCT DIRECTION

Designed around a purpose.

Connect the stages of a partnership: discovery, conversation, agreement, and delivery. The focus is a coherent experience that keeps people and their work connected.

  • 01Campaign discovery and creator profiles
  • 02Applications, invitations, and partnership conversations
  • 03Negotiation and deal workspaces
  • 04Deliverable submission and partnership reviews

04 / WHERE IT STANDS

A work in progress.

I am developing and testing the workflows that connect discovery, communication, and delivery. The product continues to evolve as I learn what makes a useful marketplace.

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